Posts Tagged ‘ brands ’

In Search of Innovation

Jun 23rd, 2009 | By admin | Category: In The News

When companies try to come up with new ideas, they too often look only where they always look. That won’t get them anywhere.
By JOHN BESSANT, KATHRIN MöSLEIN And BETTINA VON STAMM

If you want to understand why some companies lack innovative ideas, think about the man who can’t find his car keys.
His friend asks him why he’s looking for [...]



Who would buy a newspaper? Anybody?

May 15th, 2009 | By admin | Category: In The News

By Jeff Jarvis
At Jim Collins‘ event for his new book at BusinessWeek last night, a former journalist turned business exec asked why no one was snapping up newspapers now that their market caps are worth practically nothing. They have powerful local brands, don’t they? he asked. Don’t they?
The first reason no one wants to buy [...]



Twelve Major Brands That Will Disappear

Apr 17th, 2009 | By admin | Category: In The News

By Douglas A. McIntyre
A number of well-known brands disappeared in the last year in large part due to economic forces. Many of them were in the retail industry, led by Circuit City. ATA and Aloha airlines are gone. Gateway Computers has effectively disappeared after being bought by Acer. It still has a website, but the [...]